A state-wide awareness and action campaign has been initiated by the Uttar Pradesh Forest Department to engage schools and other stakeholders towards raising awareness on sparrows, and the need to protect them and their habitats.
The University of Lucknow and CEE North, along with the UP Forest Department and UP State Biodiversity Board as RCE Lucknow network partners, have joined hands to run the movement. Over 1 lakh nest boxes are planned to be installed in the State as part of the campaign, which is being done mainly with schools, colleges and universities of the State.
The CEE team has also started providing orientation to sensitize the students towards the endangered House Sparrow, and the causes for its decline. Working directly in districts like Bahraich, Bareilly and Lucknow, the CEE team has also joined hands with the dolphin project NGOs and NGC master trainers in other districts, to run the campaigns. The students and schools are also reached out through CEE's Prakriti Bus where the communicators talk about biodiversity conservation. Children are also encouraged to express their thoughts creatively through poems, drawings, stories, rangoli, tattoo etc.
CEE has also shared the campaign to its Paryavaran Mitra, National Green Corps, Children's Forest Programme and Ganges river dolphin conservation programme school network in this regard. Individuals/ institutions are being encouraged to not only install nest boxes but also provide feed and water to the birds.
Various events and programmes have been organised as part of the campaign which would culminate on the World Sparrow Day, on March 20, 2016.