Plastic Tide Turners

Why this Challenge?

  • We all are living in an age of plastics. Plastics certainly have advantages of being light weight, long-lasting and relatively inexpensive. Unfortunately, they also bring problems to our world, as they cannot degrade and stay on earth for countless years.
  • Thus plastics are now present in every habitat and every nook and corner of the planet’s environment - in the streets and landfills of cities and villages, remnants of plastic bags get eaten by animals, micro plastics entering into our food chain and so on.

  • Single use plastics form the major portion of the waste being thrown everyday which reaches to ocean flowing through our rivers. In the oceans, from the surface to the bottom of the deepest trenches, plastic has made its reach. The Pacific Gyre, a (continent-sized) island made entirely of waste plastics 1.6 million sq. km – three times the size of France – floats aimlessly feeding sea-birds, fish and whales with an indigestible diet of non-degradable plastic. No sea life can survive such poisoning. Nothing is untouched from the menace of plastic pollution.

    The solution is not to ban all plastics all of a sudden. What is now needed is an immediate stoppage of single use plastics that is either not essential or is substitutable with other environmentally friendly options.

    To encourage youth in taking leadership action, the UN Environment, in partnership with WWF-India and Centre for Environment Education (CEE) has launched 'Plastic Tide Turner Challenge' in India. This is an initiative to address challenges in plastic waste management in line with the #BeatPlasticPollution theme of World Environment Day 2018.

    UN Environment, WWF and CEE invites youth from schools and colleges across the country to address the issues of plastic pollution threatening life in oceans, rivers and on land.